Author: Anita

Posted by Anita

The 2020 coronavirus pandemic has disrupted everything – from daily routines to long term planning to people’s wants and needs, have fundamentally changed. This is especially evident in the way how brands are interacting differently with consumers, adapting to their changes in behavior and needs. Audiences want to be engaged and take on

Whether you are a pet person or not, you can’t hide from the fact that millennials take their fur babies very seriously. In fact, 44% of millennials see their pets as starter children. VCA Animal Hospitals, which operates hundreds of veterinary care centers across the US and Canada, teamed up with creative agency Observatory and […]